How a parking guidance system can improve your revenue
Ensuring user-friendly car parking is crucial, since potential customers are more likely to patronise businesses that have car parking readily and visibly available.
Look for a parking guidance system that provides you with accurate management and reporting data that allows you to make accurate business decisions. For example, you can use this data to determine when your peak periods are, and how full your carpark is at different times of the day – with 99.9% accuracy.
With this accurate data, you can offer your customers flexible payment options or parking offers such as early bird rates and after hours parking offers – all with an eye on increasing revenue for your business.
Perhaps the data reveals that you have full parking in the morning and empty in the afternoon. In this case, dynamic pricing that offers discounted rates in the afternoon could result in a more consistent flow of customers and therefore increase your overall daily revenue intake.
Parking guidance system data is particularly useful if you don’t yet have a PARC system installed at your carpark. It can provide you with the necessary customer data to decide whether there’s a business case for installing a revenue control and boom gate system.
The three types of parking guidance system
A s its name suggests, a sensor based parking guidance system uses individual car bay sensors that coordinate with red & green lighting system to show drivers available parks.
On the plus side, a sensor based system provides information at-a-glance to drivers – provided that the sensors are accurate and reliable. The downside of sensor based systems is their relatively high cost per bay.
A more accurate system than sensor based, a camera based guidance system provides better data because it reads vehicles’ registration plates. It also has the opportunity to interface with LPR on incoming entry lanes.
Although it offers a minimal upgrade in reliability over a sensor based system, reliability is based on the quality and accuracy of the camera engaged – and it is a very expensive system.
Instead of working in individual bays, an open space system works on the overall carpark area. OpenSpace TM guidance systems show drivers the number of spaces available in each aisle, level, or separate carpark depending on your site.
OpenSpace TM systems offer many advantages. They guarantee 99.9% accuracy, and are extremely cost-effective at about 30%-40% of the cost of a camera or sensor based system. Very quick to install, they require no integrated infrastructure, and can easily be retro-fitted in an existing carpark.
Depending on size of your carpark, PARCsafe could help you have an OpenSpace TM guidance system up and running in about 6 hours.
We believe it’s the most cost-effective and reliable parking guidance system available. PARCsafe have partnered with Parking Logix to provide OpenSpaceTM Parking Guidance to the Australian market.
Smart sensors embedded into speed humps or directly into the road surface detect and count each vehicle that enters or exits your carpark. The sensors communicate wirelessly to data collectors and signs to display real time occupancy to parkers.
- Completely customisable
- Wireless connectivity
- Road surface installation
- Made of 100% recycled rubber
- Simple installation
- 3-5 year battery life
- Easy sensor replacement
The OpenSpace Variable Messaging Sign (VMS) communicates wirelessly with OpenSpace using our data collector to display real-time occupancy to drivers in single, multi-level and multi-lot parking facilities.
- Wireless connectivity
- Energy efficient
- Durable and long lasting
- Theft protection
- Remote control
- Quick and easy sign management
- Brilliant visibility